In this final thesis, the focus is on communication and linking digital marketing with forms of contemporary communication. The most common form of communication today is through digital platforms, and the goal of this thesis is to connect and show how and how effectively they communicate through digital marketing. Throughout the paper, the main communication models and business communication are described as an indispensable part of each job. Also, it's mention that the internal communication is very important to every job, which is a precondition for a successful business. The importance of applying different types of communication has been explained in some cases. Digital marketing is a branch that is primarily targeting consumers and aims to identify their desires and meet their needs. In fulfilling consumer wishes, marketing communication is very important. This implies the process of developing and implementing various forms of communication with consumers and potential buyers. A more detailed description of digital marketing shows state and modern trends in digital marketing in tourism. In the last chapter, on the camp example, digital marketing promotes business, and which communication methods are desirable to consumers. The purpose of this paper is to show the synergy of different types of communication and their impact on customers, in comparison with the modern form of digital marketing communication.